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Our first step was to create the brand’s visual heart. As a branding agency, we designed a clean, friendly logo featuring a playful pet silhouette that instantly felt warm and approachable. From there, we developed a bright and inviting color palette to give PetPil an energetic and memorable look, making sure every part of the brand felt cohesive and special.


Dubai’s pet scene is growing fast, which means a lot of competition. PetPil needed to stand out not just as another store, but as a trusted friend for pet owners. The challenge was to create a complete brand identity from scratch one that felt modern and playful, yet professional enough to earn the trust of a discerning, pet-loving audience. This new identity then needed to be translated into a user-friendly e-commerce website that was a joy to use and truly connected with the local culture.




Our approach was to build a brand that felt as reliable and delightful as a good pet. We started by crafting its visual heart the brand identity to ensure it felt warm, professional, and trustworthy. With that foundation in place, we then designed its digital home, the website, focusing on a simple and joyful experience that makes shopping for a beloved pet an absolute pleasure.


With the brand’s look in place, we created its digital home. The focus was on a simple, joyful shopping experience. We designed clear navigation, used beautiful product photography, and wrote friendly, helpful descriptions to make finding the perfect item for a beloved pet easy and enjoyable for everyone.


The outcome was a brand that immediately felt right at home in the market. PetPil launched smoothly, earning positive feedback and attracting its first community of loyal customers. The friendly identity and easy-to-use website successfully built the trust and connection we aimed for from day one.
The best part of working with Shabir Digital was their unwavering commitment to PetPil’s vision. They crafted a site that breathed our brand.
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